Production
In-house studio.
MV shoots, rigging, mixing and motion capture under one roof. Talents only need to shine.
All divisions
The VTuber division of CROVA ENTERTAINMENT
Made for VTubers.
VTLIFE CO is the VTuber division of CROVA Entertainment. High-end audiovisual production, creative freedom for our talents and a shared narrative universe.
- 04
- Houses
- 05
- Idols
- 03
- Regions
- 365
- Days live
Manifesto
We build idols, not avatars.
We were born because the VTuber scene deserved studio-grade production: coherent 2D/3D, MVs with real direction, signed discography and a cared-for community.
Every talent joins with a lore bible, a dedicated production team and full freedom to steer their creative direction. We build the stage — they shine.
CROVA Entertainment handles the technical and financial side. VTLIFE CO defines the aesthetic, the narrative and the relationship with the audience.
Pillars
Four engines, one universe.
Sound
Original discography.
Each idol debuts with their own single, produced by CROVA RECORDS, plus collabs with studios in the USA, Tokyo and Mexico City.
Community
Multi-region reach.
Streams in JP · EN · ES. Local Discords, in-person meetups and hybrid regional events.
Live
365 days on air.
A rotating schedule across units keeps live content on almost every day of the year.
Branches
Three markets, one agency.
VTLIFE LAT
Spanish-speaking branch · LATAM & Spain.
VTLIFE ENG
Global English-speaking branch.
VTLIFE JP
Japanese branch.
The houses
Sub-brands with their own sound, aesthetic and generation.
SAKURA
“Blossom idols”
NOIR
“Shadow strategists”
STAGE-Z
“Frontline performers”
AURORA
“Dawn wave”
Featured talent
Each talent is a universe: original character design, extended lore and no-compromise audiovisual production.
- VIANNEYVTHouse · AURORA / Branch · LAT
- THA_BUNXHouse · AURORA / Branch · LAT
- ZIDOSHIFUHouse · AURORA / Branch · LAT
- MAIBUNNYVTHouse · SAKURA / Branch · LAT
- KITSUVTHouse · NOIR / Branch · LAT
Open casting
Think you belong on stage?
We're primarily looking for VTuber streamers — vocalists, dancers, MCs and variety talent are also welcome. Full audiovisual production, management and monetization. Applications reviewed manually within 14 days.
01 Main requirements
18 years or older
Every talent must be an adult at the time of application.
All nationalities and genders
We look for talent, not labels.
Clear goals
A defined vision of your career as a VTuber and digital idol.
Your own model and gear
Decent microphone, stable connection and a VT model whose rights you own.
02 Audition process
- 01
Application review
Our A&R team reviews your bio, portfolio and demo reel. Reply in 7–14 days.
- 02
Interviews and tests
Video call with management, voice/performance test and live dynamics test.
- 03
Result and onboarding
Lore and character setup, payment talks and debut calendar.
Partnerships
Sponsorship formats
Formats can be combined into a single campaign package. Rates depend on talent, branch, exclusivity and usage rights — we send a rate card within 72 hours.
Stream integration
Your product presented live inside a stream by one or more talents.
Dedicated video
A full YouTube video built around your product or service.
Social campaign
Short form across X, TikTok, Instagram and Shorts.
Product review
Honest hands-on review. We do not sell guaranteed positive reviews.
Event / concert
Sponsorship of an agency event, concert or special broadcast.
Merch / music collab
Co-branded merch drop or a music release with CROVA RECORDS.
Official brand assets
Brand guide
Please follow these rules when reproducing the VTLIFE CO identity.
SAKURA
#FF8FBF
Primary accent
NOIR
#0B0A0C
Base background
PAPER
#F5F3EE
Light surfaces
LAT
#FF7AB4
LAT branch
ENG
#7ABBFF
ENG branch
JP
#C9A6FF
JP branch
BEBAS NEUE · Barlow
Headlines use Bebas Neue in uppercase with wide letter-spacing; body copy uses Barlow.
- Do
- Use the original files without modification.
- Keep clear space around the logo equal to the isotype height.
- Write the name as VTLIFE CO, in uppercase.
- Don't
- Recolor, add gradients, shadows or outlines.
- Stretch, rotate, crop or rebuild the logo.
- Use talent artwork or models commercially without written permission.
- Parent company
- CROVA ENTERTAINMENT
- CEO
- Christopher Cabrera
- Website
- vtlifeco.com
- Press contact
- vtlifecompany@gmail.com
Company information & policies
These resources belong to this company only. Use its official documents for the applicable terms and project agreements.